Category: BUSINESS PLAN

GROUNDNUT OIL PRODUCTION BUSINESS PLAN IN NIGERIA

GROUNDNUT OIL PRODUCTION BUSINESS PLAN IN NIGERIA

F&T Foods is one of its kind, producing foods directly from the plants. Groundnut processing is one of the divisions of F&T Foods, and it is located in the Ilero community, behind Aba-iyamedi, Ilawe Road, Ado Ekiti. Though there are other groundnut farms in Nigeria, ours is inimitable because we want to be able to […]

MOBILE TOILET BUSINESS PLAN IN NIGERIA

MOBILE TOILET BUSINESS PLAN IN NIGERIA

Business Name: Benzy Mobile Toilet About Us Benzy Mobile Toilet provides portable restrooms and sanitation services for events, festivals, and other gatherings. We provide a mobile restroom trailer that is fully furnished for comfortable and hygienic excursions away from the event’s focal points. We aim to be your go-to supplier for all your portable toilet […]

COMPUTER AND ACCESSORIES BUSINESS PLAN IN NIGERIA

COMPUTER AND ACCESSORIES BUSINESS PLAN IN NIGERIA

Business Name: Brexy Technology Company Bio Rick Johnson founded Brexy Technology in 2016. Brexy is also known as Brexy Tech, and the company deals with sales, resales, and repair of computers and computer accessories. Brexy’s aim is to be the best in the industry by providing top-notch customer service and solutions. The recent change in […]

GIFT SHOP BUSINESS PLAN IN NIGERIA

GIFT SHOP BUSINESS PLAN IN NIGERIA

Business Name: Menzy Giftings Industry: Lifestyle and Creative Arts Business Bio Menzy Giftings is a company that specializes in gifts for all occasions. We offer personalized, affordable products with a personal touch. We have something for everyone from birthday gift ideas to holiday decorating ideas. With an artistic flair, Menzy Giftings will work with you […]

SALT PRODUCTION BUSINESS PLAN IN NIGERIA

SALT PRODUCTION BUSINESS PLAN IN NIGERIA Business Name: Sensine Seasonings Business Type: Manufacturing Business Bio Sensine Seasonings is a seasoning production company with one of its products as quality salt. Founded in 2008, located in Nigeria, and distributed in all the 36 states of Nigeria, Sensine has been providing quality salt to restaurants, households, and other common uses. Our salt is available in various flavours to cater to the culinary needs of our customers and is usable for flavouring, preserving, and adding flavour to food. Product Description When it comes to food, salt is a universal taste. Humans have been adding salt to their dishes for thousands of years. Today, the demand for salt is growing, not just in fast food restaurants and packaged foods. Increasingly, chefs are using premium salts in their dishes because of their ability to bring out subtle flavors in food and heighten the experience for the eater. Likewise, people are becoming more health-conscious and aware of the hidden salt content in food which has led to a demand for low-salt alternatives in different food products. The result is an expanding market for low-salt food products, especially among millennials and Generation Z consumers. In addition, there is an increase in demand for natural/organic salt substitutes from consumers concerned about artificial additives or chemical processes used to extract minerals from common table salt. These explain why we strive to provide our customers with the best salt for their cooking needs. Our production process bears in mind all the concerns of our consumers. As such, Sensine salt can be used in the following ways: • As a preservative, it inhibits the growth of bacteria that causes spoilage and disease. • As an additive in packaged foods to improve flavor and extend shelf life by limiting moisture loss. • As eliminating agents. Market Analysis The production of salt is a challenging process. It is also a very risky business venture, especially for new players. There are many established players in the market and new entrants will find it difficult to break into this space. The primary drivers of this market are population growth, rising demand for food in emerging markets, and increasing urbanization. All these factors have led to an increased demand for salt as an affordable and accessible food enhancer across the globe. The market has also been witnessing several other growth drivers, such as the availability of affordable technology, and growing demand for gourmet salts and premium flavoured salts, among others. With the high demand for salt, many new players are entering the market. For instance, in the United States alone, salt consumption increased from 2000 to 2016, with an average adult consuming almost double their daily recommended intake. The key players operating in the global salt production market, which we aim to enter anytime from now, are Fosters Salt, Saltside Enterprises, Inc., and Compass Minerals, among others. Mission Sensine Seasonings is on a mission to help Nigerian cooks make healthier, tastier food by providing high-quality, table-ready salt across the globe to increase the efficiency of the food industry. Vision To be the leading salt producer in Africa. Aims and Objectives The company aims to be a leading company in seasoning production and trade, with its main goal being to market its products as widely as possible, both locally and internationally. The company also offers its services to other companies or individuals that need quality salt produced according to specification. We also aim to supply consumers with a salt of the highest quality and purity. In addition, we intend to supply high-quality additives, salts, and flavourings as well as its complete range of products and promote them in the market. Our Technology Salt production requires the purification of natural brines to remove potentially harmful minerals and bacteria. At Sensine, we use direct and indirect methods of salt extraction to extract salt from saline water sources such as seawater, salt lakes, brine, and natural wells. Our goal at Sensine is to provide superior quality salt for its customers. To achieve this, we have implemented a proper process that ensures that our products have the added benefits of being pure, completely sodium free, and free from preservatives. We are also trying to bring forth new approaches to ensure quality service is not compromised. Management Team Our management team at Sensine Seasonings is made up of graduates and M.Sc. holders with expertise in agricultural engineering, agronomy, and food technology management from universities in Nigeria and overseas. They were carefully chosen to fit the needs of the business. They have a wealth of experience and can manage business operations well. They include: - Mercy Emmanuel is the Executive Director overseeing the day-to-day running of the business. - Victoria Uche as the Marketing Director overseeing the sales and marketing activities. - Elijah Olatinwo is the Human Resource Manager overseeing the welfare of the staff. - Grace Omole is the Production Supervisor overseeing the production process to ensure they align with the right standards.

Business Name: Sensine Seasonings Business Type: Manufacturing Business Bio Sensine Seasonings is a seasoning production company with one of its products as quality salt. Founded in 2008, located in Nigeria, and distributed in all the 36 states of Nigeria, Sensine has been providing quality salt to restaurants, households, and other common uses. Our salt is […]

DAIRY PRODUCTS BUSINESS PLAN IN NIGERIA

DAIRY PRODUCTS BUSINESS PLAN IN NIGERIA Business Name: Sensine Milk and Cheese Industry: Agriculture Business Overview Based in Benue, Sensine Milk and Cheese is a legally recognized dairy farming enterprise in Nigeria. Given that most of Nigeria's cows are found in the northern states of Kaduna and Kano, we chose this location. Because of this, we are deploying cows to Benue won't be as difficult a challenge as it could be in some other parts of the country. Sensine Milk and Cheese, a firm owned by Michael Smith, specializes in manufacturing milk. The company breeds milk-producing animals to generate enormous amounts of milk for commercial use, but it also makes other dairy products. Michael thought about introducing innovation into the traditional procedures of production while maintaining the nutrients and natural characteristics in the dairy products out of a desire to eliminate the mechanical procedures of production of dairy products that resulted in the loss of their natural characteristics. As a result, we have a steady supply of all resources, including food for our animals, and we employ a sizable crew made up of locals to ensure the quality and naturalness of our products. Our Product/Service Description Sensible Cheese and Milk not only produce milk but other dairy products, together with goods and services associated with cattle, for commercial use. More specifically, the following primary services are included in our dairy farm business model: • Production of cultured dairy products such as milk, butter, cheese, yoghurt, and cream • Production of meat in cans • Services for shearing and farriers • Advisory services Our Vision We want to rank among Nigeria's and Africa's top manufacturers of natural dairy goods. Our Target Market and Marketing Strategy We know that a startup's ability to sell itself to its target market successfully determines whether it will succeed or fail. More importantly, we won't be able to create an effective marketing strategy until we have identified our target market and potential clients. As a result, we conducted an in-depth study before starting our business based on our results. We determined that our target market included all types of consumers, from individual consumers to multinational retail chains. Knowing this, the following is part of our marketing strategy: • Opening tiny retail stands in selected areas across the nation to target our customers who will require our products regularly. • Provision of our goods to a range of department shops (other supermarket and retail outlets will make up the majority of our clients), hotels and eateries, corporations and businesses, and dairy farm owners who could want to consult and advise services. • Setting competitive and profitable prices for our products while well aware that customers won't be drawn to us if they are higher than our competitors. If they are lower, it will be challenging to meet our MARR (minimum attractive rate of return). • Preserving our products' naturalness will give us an advantage over rival companies. • We are distributing flyers and introductory letters to our target clients and stakeholders in the agriculture sector, participating in trade shows, food expos, and seminars, running a significant social media campaign for our advertising, and providing discounts and freebies on our products that are sold in a number of retail locations. Our Aim and Objectives Within the next ten years, we want to be the best and one of Nigeria's top producers of dairy products. As a result, we've given ourselves the following goals: • To offer our customers dairy products of the greatest quality at reasonable rates. • To maintain as much originality and naturalness in all of our dairy products as possible. • To only manufacture the precise number of products needed, as predicted by our analysts. • To cut back on the use of artificial additives and preservatives. • To offer excellent customer service. • To offer farmers consulting and advisory services of the highest calibre. Our Management Team Michael, who founded the company, continues to serve as its CEO. Our general dairy farm manager, John Adebowale, oversees the production unit and the dairy farm's overall operations. Bimpe Ademola serves as both our accountant and director of administration, keeping financial records. Our packaging unit is operated and maintained by Jude Oga, our Chief Operating Officer, in collaboration with other engineers. Our sales and marketing officer, Femi Julius, is in charge of finding new business opportunities and delivering goods to shops. All of our staff are chosen after rigorous testing, and they receive a month of training prior to starting work to guarantee the highest quality service. Other jobs at our organization include those for farm/field workers who work on the farm and packaging workers who work in the production area. Additionally, we have drivers who assist in delivering our goods to different retail stores, hotels, and restaurants, as well as front desk officers who serve as receptionists at the corporate headquarters.

Business Name: Sensine Milk and Cheese Industry: Agriculture Business Overview Based in Benue, Sensine Milk and Cheese is a legally recognized dairy farming enterprise in Nigeria. Given that most of Nigeria’s cows are found in the northern states of Kaduna and Kano, we chose this location. Because of this, we are deploying cows to Benue […]